The final roundup of this month sees us look at the gigantic data increase forecast for 2025 alongside stories on fraudulent pages and LinkedIn emails. Here are some key topics from this week.
Data volumes set to hit 175ZB with a huge shift to cloud storage
The volume of data on our planet is set to increase to 175ZB (Zettabytes) by 2025, and perhaps shockingly, half of this will be stored on public cloud storage.
The findings come from ‘Data Age 2025’, a study by IDC which also reveals that optical media such as DVDs and CDs will see an ‘absolute decline’, while surprisingly, tape will see a resurgence alongside data volumes.
The study’s grand prediction is that total data volumes will increase from 33ZB in 2018 to a staggering 175ZB by 2025.
IDC visualises these volumes of data quite nicely - e.g. if you were to store this amount of data on DVDs, the stack would reach the moon. Or if someone were to download this data at a speed of 25mbps, it would take them 1.8 billion years!
Read about the forecasted increase via Computer Weekly.
Scamming websites are using the green HTTPS lock symbol in order to fool users
While something may look legitimate online, it’s always best to be on your guard.
According to recent data, almost half of all fraudulent pages have a padlock, meaning scammers are taking advantage of the fact that people trust the icon, believing they are on a legitimate site.
"Phishers are taking advantage of unclear security messaging" the report’s authors commented.
The padlock, which we see regularly online, is designed to tell users that a website sends and receives information from your web browser over an encrypted connection - but that is all.
The harsh truth is that there is no one sure-fire method that you can follow in order to protect yourself completely online. The only real protection that serves better than anything else is a savvy mindset and knowledge of what to look out for.
In 2015 when the report began collecting data on this subject, only half a percent of phishing websites sported a padlock. Then in 2017, that number jumped to 24%, and currently more than 50% in the third quarter of 2018.
The padlock has seen an increase in popularity due to the fact that it’s gotten much easier and cheaper for website creators to use an encrypted connection.
Make sure you stay vigilant online, even if you recognise icons you trust.
LinkedIn used the email addresses of 18 million non-members to target them with Facebook ads
A recent investigation by Ireland’s Data Protection Commission (DPC) has discovered that LinkedIn processed the email addresses of approximately 18 million non-LinkedIn members without their consent. The emails were then used, without the permission of the holder, to target individuals on Facebook.
Ultimately, the complaint in the report was ‘amicably resolved’, following LinkedIn implementing a number of immediate actions to stop this from happening again. However, the DPC was still not fully happy with the result and was ‘concerned with the wider systemic issues identified’ in its report.
This meant a second audit was undertaken to see if LinkedIn had adequate ‘technical security and organisational measures.’
LinkedIn was found to be “undertaking the pre-computation of a suggested professional network for non-linkedIn members”. Thus, the DPC ordered that they stop this immediately and delete associated data that existed prior to May 25 of this year - the day when General Data Protection Regulation (GDPR) took effect.
Read more on this story via Gadgets Now.
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